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Retail Marketing Engagement Manager

Location:

London (UK)

Job type:

Permanent

Overview

Retail Marketing Engagement Manager

Salary; Circa; Competitive with bonus and excellent benefits

Location; Rathbone Place, London

You’ll be dedicated to delivering Hive brand engagement through the growing retail channel. Activity is primarily focused on delivering retail events and instore brand engagement.

The Role

What will you doing/accountable for?

  • End to end accountability for how Hive events are executed with retail partners including planning, resourcing, executions and post event analysis
  • Manage the relationship between retailer, commercial team and the external agency to co-ordinate and deliver approx 10+ events per year with ad hoc additional events throughout 2017.
  • Delivery of retail training sessions and materials. Represent Hive at conferences and ensure the external field teams are delivering all the correct brand /product messages.
  • Proactively establish, develop and maintain collaborative relationships directly with retailer partners to shape and leverage marketing opportunities for events and staff engagement.
  • Briefing agencies on the production of a new retailer stand and event collateral. This includes updates to messaging at various events included trade, retail and branded partners.
  • Organise branded items and giveaways at events for staff, stand visitors, retail staff building our engagement and hospitality

Responsibilities

To be brilliant in this role you will have/be;

  • Ideally education to degree level, in Marketing ideal but not essential if you’re qualified by experience of working within a similar role
  • Retail marketing experience is strongly preferred. You’ll have worked with 3rd party partners before and have experience of the retail channel
  • You’ve have managed events (so posses event management experience) and have experience of delivering projects to brief
  • The successful candidate will have strong project delivery capability, which is required in order to fulfil this role

The Company

We’re the team behind Hive Active Heating. Set up by British Gas in 2012, we were given a simple mission: to make the connected home a reality for everyone. We’re here to give you more control over their lives and homes and we’re passionate about providing technology products and services that let our customers control and connect with their homes wherever they are.

We launched our brand Hive, by British Gas in September 2013 along with our first product Hive Active Heating which lets you control your heating and hot water from your mobile, tablet or laptop. We’ve also launched MyEnergy, a product that provides customers with helpful insight into their energy consumption.

Now, less than 4 years later, we’re really proud of how far we’ve come. With over 500,000 customers Hive is UK’s No.1 connected thermostat, and with our range of products and innovations we continue to go from strength to strength.

PLEASE APPLY ONLINE by hitting the 'Apply' button. Please upload your cover letter and CV as one document.

Applications will ONLY be accepted via the ‘Apply’ button.

To request an update on this role, or if you have any problems uploading your CV please email carla.welch@britishgas.co.uk typing Retail Marketing Engagement Manager R9925405 in the subject title.

Agencies: Centrica operate a preferred supplier arrangement, however if you wish to be considered at the next review session please submit a brief overview of your capability to PSL@centrica.com.

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