Our Senior Executives
Chief Executive, Energy Supply & Services, North America
Badar was appointed President and CEO, Direct Energy on 1 April 2013.
Skills and experience: Badar has extensive expertise in both upstream and customer facing energy businesses. Prior to his appointment as President and CEO, Direct Energy, from August 2009 Badar was President, Upstream and Trading of Direct Energy. Badar's previous roles within Centrica include Managing Director, British Gas Business and Vice President (and subsequently Senior Vice President), Direct Energy, responsible for the US North. Prior to joining Centrica in 2003 Badar was a senior officer of a private retail energy company in the US and a management consultant with Deloitte.